Specialty License Plate Trends

What’s the Most Popular Plate Design?

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How to Use This Chart

  • This chart helps visualize the changes in license plate trends over the last 5 years with an animated visualization of the top 10 most popular plates.
  • Use the play/pause button and slider in the bottom-left corner to control the animation.
  • Hover over any car to see the total funds received.
    • Note: Values are approximate during the animation but accurate at the end.

External Links

FAQ and Methodology

  • Description: The State of Utah offered a total of 66 specialty license plates in 2024. According to the Utah DMV, “Special group license plates generate funds for specific purposes or honor or recognize specific groups of people.” These plates fall into three main categories, which are explained in the next section.
  • Sources: Utah Tax Commission and Individual Entities
  • Timespan: Data from 2020-2024.
  • State Agencies: Entities that are directly operated or overseen by Utah state government departments or commissions.
  • Private Non-Profits: Organizations that are privately operated and serve public or charitable purposes.
  • Colleges and Universities: Institutions of higher education in Utah, including both public and private universities.
  • License Plate Sales Data
    • The total amounts for state agency plates and the Utah Jazz non-profit plate are from the Utah Tax Commission. Collegiate and Non-Profit numbers are self reported by the individual entity.
    • Fields Included:
    • year license_theme theme_category funds_receieved
  • License Plate Images
    • License plate images were sourced from the Utah State Tax Commission's Motor Vehicle Division website.